Business Consultancy

We can help you improve the performance and effectiveness of your business by examining everything from core management and business processes to future directions and opportunities for growth. Advisory assists companies to improve performance and create value.

madhuvridhi provides following services:

  • Business Advisory
  • Transaction Support
  • Business Valuation
  • Corporate Finance
  • Corporate Restructuring
  • Merger, amalgamation & takeovers
  • Project reports & CMA preparation
  • Brand & business valuation
  • Private Equity and IPO Support
  • Due Diligence
  • Information System & Risk Management

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Things to know

What is Project Report?

�Project Report is a report, to be submitted by the borrower, stating the details of the project for which finance is required. It is mandatory in case of project finance.

What is CMA?

CMA Data (in banking terms) is the short form of the term Credit Monitoring Arrangement Data, which is prepared to determine the borrowing capacity of the business organization. It has to submitted by the borrower to the bank, in case of nationalized banks.

What is Brand & Business Valuation?

Business valuation is a process and a set of procedures used to estimate the economic value of an owners interest in a business. It is used to determine what a business is worth.

Business valuation results depend on many assumptions. Correct business valuation can get you correct price for your business.

There are broadly three business valuation approaches

Asset Approach - The asset approach views the business as a set of assets and liabilities that are used as building blocks to construct the picture of business value. The asset approach is based on the so-called economic principle of substitution which addresses this question:

What will it cost to create another business like this one that will produce the same economic benefits for its owners?

Market Approach-The market approach, as the name implies, relies on signs from the real market place to determine what a business is worth. Here, the so-called economic principle of competition applies:

What are other businesses worth that are similar to my business?

Income approach-The income approach takes a look at the core reason for running a business � making money. Here the so-called economic principle of expectation applies:

If I invest time, money and effort into business ownership, what economic benefits and when will it provide me?

Brands are typically the most significant assets recognized during acquisition.Supportable valuation and accounting for the acquired brands is an essential step in acquisition.

What is due diligence?

If you're hoping to sell your business, are considering a merger or if you're entering a contract with a new supplier, doing your homework will give you the knowledge and confidence to get what you want from the deal. It shouldnt just be a rubber-stamping exercise. Due diligence identifies issues so they can be tackled early on; it can help you establish the true value or cost of a business transaction and the right information can contribute to how the terms of your agreement are drafted. Due diligence should empower you to negotiate the best terms for your firm. Ultimately, due diligence shouldn't just be focused on compliance �it's about having confidence in who you do business with and a better understanding of their business.

Types of Due Diligence?

The three main categories of due diligence are legal, financial and commercial.


Legal due diligence seeks to examine the legal basis of a transaction, for example to ensure that a target business holds or can exercise the intellectual property rights that are crucial to the future success of the company.

Other areas that would most likely be explored include:

  • legal structure
  • contracts
  • loans
  • property
  • employment
  • pending litigation


Financial due diligence focuses on verifying the financial information provided and to assess the underlying performance of the business. This would be expected to consider areas such as

  • Earnings
  • assets
  • liabilities
  • cash flow
  • debt management


Commercial due diligence considers the market in which a business sits, for example involving conversations with customers, an assessment of competitors and a fuller analysis of the assumptions that lie behind the business plan. All of this is intended to determine whether the business plan stands up to the realities of the market.


Other types of due diligence cover areas such as taxation, pensions, IT systems and intellectual property.

Organizations face endless challenges in business which may disrupt the day-to-day operations and thus one need to constantly evolve and innovate.